|Bank Insurance and Securities Research Associates|
Scott Stathis, Managing Director, BISRA, firstname.lastname@example.org, 978-448-0198
Jim McNeil, Executive Director, BISA, email@example.com, 202-367-1256
BISA and LIMRA Partner to Form BISRA
New strategic alliance to provide research and knowledge exchange for the bank brokerage industry
August 1, 2012 – The Bank Insurance & Securities Association (BISA) and LIMRA jointly announce the formation of Bank Insurance and Securities Research Associates (BISRA), a strategic alliance between the two highly-regarded financial services industry organizations. BISRA's mission is to be the primary source of top-quality information and networking to those selling insurance and investment products through the bank/credit union channel.
BISA and LIMRA have a shared objective: to help their members grow their businesses by providing research and business intelligence that enables better informed decision-making, best practices, and peer-based knowledge exchange in a variety of formats and venues. BISRA will unite these efforts in the bank and credit union space, offering:
1. Unparalleled industry performance measurement and benchmarking tools
2. A suite of wealth management best practices offerings
3. A series of strategic summits for executive knowledge exchange
BISRA will serve as the research arm of BISA, and will offer all of the groundbreaking research products and services formerly provided by LIMRA's Kehrer-LIMRA subsidiary. In addition, the BISRA team will jointly develop a variety of new products and services, including a transaction-level database that will provide banks and credit unions with unprecedented benchmarking capabilities related to their investment services offerings.
"When you consider the fact that both organizations share the same objectives and have been effectively approaching these objectives from opposite sides of the same equation, it's clear how much value can be created for the industry based on these two organizations collaborating under the BISRA partnership. This is a true 1+1=3 opportunity,” said Jim McNeil, BISA's Executive Director.
"BISRA's very existence and its new product development objectives are based on direct feedback from the industry. Leaders in the industry told us there was too much confusion in the marketplace, that they wanted one reliable source for research and executive summits,” said Scott Stathis, BISRA's Managing Director. "BISRA will be that source.”
BISA is the leading financial services industry trade association dedicated to serving those responsible for the marketing, sales and distribution of securities, insurance, and other financial products and advisory services through the bank and credit union channels.
LIMRA is a membership-based financial services research organization with roots in the life insurance industry, having over 850 member organizations in 73 countries.
BISRA – Bank Insurance and Securities Research Associates – is a partnership between the Bank Insurance and Securities Association (BISA) and LIMRA. BISRA's lineage solidifies its position as the industry's leading provider of performance and benchmarking research as well as executive summits and consulting services for banks and credit unions who offer wealth management services.